About Us

Inspired by the beguiling tree that the Himalayas are synonymous with, Deodar aims to support and champion indigenous crafts that reflect the enduring spirit of India.

Deodar was conceived with the idea of creating designs that are timeless and embody a sense of subtle elegance. Our designs are crafted to stand the test of time and exude a subtle sense of sophistication.

All our products are made with premium natural fibers and crafted in India in small batches with emphasis on hand made and artisanal crafts celebrating India's rich heritage.

Our Story 

DEODAR is an evergreen deciduous conifer native to the western Himalayas. In Hindi the word literally translates to Wood of the Gods. In Sanskrit one of the oldest languages in the world Deva-daru transcends as ' The Divine Tree '

In the mountains it's almost sacred , revered and believed to have descended straight from the heavens.

Hailing from India's cultural capital Rajasthan and married in the Garhwal region of the Himalayas , our founder and creative head Kamakshi is an avid nature lover hence the name Deodar. With a deep appreciation for the natural world, our founder , draws inspiration from her love of nature and travels around the world. 

She brings together her background in retail, textiles, and visual merchandising into Deodar's product range.

Deodar's Founder Kamakshi

Our Design Philosophy 

Our design philosophy is rooted in nature and the simplicity of everyday life, the ordinary things. We feature earthy prints and timeless designs but with a modern touch and flair with sustainability at the core. Natural fibers, small batch production, and recyclable packaging exemplify our approach while we continue to work at this front more and more.

Our Vision

At Deodar we strive to bring you authentic products consciously crafted in India using only natural fibers and fair practices. Deodar works to back and support indigenous crafts embodying the rich tapestry of Indian heritage but through a blend of contemporary global styles to fit our modern day life.

Discover the Intersection of Indian Heritage and a blend of contemporary global styles in every Deodar Product. Our focus on preserving traditional crafts while incorporating modern design elements is what sets us apart in the industry.

Colour Preparation by Block print artisans

Block Printing patterns on cotton